Friday, September 7, 2012

GameStop Wants To Sell You Last Generation Titles Online As "Vintage Games"

GameStop has been talking up the possibility of selling "vintage" titles on their online site.  On the surface this may sound good but let me remind you, this is GameStop, a company so damaged in the head that they are also considering the sale of pre-owned digital software.  Let's get the basics out of the way.  By their own statement they don't plan on selling titles from the Dreamcast era or earlier which, for those who don't know, is the actual retro era games that actually sell to fan's and collector's. 
"Well, we don't have a lot of NESes or Dreamcasts.  That's some pretty old stuff but we just took Game Boy Advance out of stores recently, about a year and a half ago.  Original Xbox, I think we took out of stores in 2009, as I recall.  We're reducing the footprint of PlayStation 2." ~ GameStop CEO J. Paul Raines
If they decide to initiate this program, they will be selling their backstock of games for PS2, Gamecube, Xbox and Game Boy Advance.  The idea is simple, they didn't have room for last generation games in their stores so they discontinued and recalled them to their warehouse.  Now these titles are taking up space in storage and the head brass want a cheap way to hoist the leftover games on collector's by calling them "vintage" and selling it exclusively through the website ("Vintage" is GameStop's poor attempt to re-brand their last generation games and appeal to retro game collector's).  Buying used games from a GameStop store is already a dicey prospect, consider the nightmares of purchasing these older used games from them online. Another major issue is the fact that GameStop had their employees discard boxes & instructions for many of these games when taking them in to save on space meaning that these games won't even appeal to the market they are trying to cash in on. From a business standpoint, it's pretty brilliant because they will use their pre-owned game guarantee to force people into stores to get a refund allowing them the opportunity to bait customers into purchasing more from the company. When all is said and done, you will be purchasing loose incomplete backstock of games so common that you can buy complete on Amazon for the same price or cheaper.  Brilliant idea guys, good luck with that!


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